In Switzerland, synthetic lash extensions still dominate 78% of the market, yet 62% of surveyed consumers in Zurich and Geneva say they’re actively seeking natural lash enhancements, while only 12% can find certified options according to the 2025 Swiss market report on lash demand. For a pharmacy, spa, or premium retail counter, that gap changes
A pharmacy counter in Switzerland is a good place to spot a category shift early. One customer asks for a shampoo “without sulfates” because her scalp feels tight after washing. The next wants something gentler for coloured hair. Then a hotel spa buyer asks whether a sulphate-free line will still satisfy guests who expect foam,
In the world of natural skincare, some ingredients are just hype, while others are true workhorses. Rose hip seed oil firmly belongs in the second camp. It's often called 'liquid gold,' and for good reason—it’s packed with a potent blend of essential fatty acids, vitamins, and antioxidants that deliver real, visible results. For anyone serious